Website traffic and sales go hand in hand. In fact, many businesses see a boost in sales when they get more traffic to their page.
When people come to your page, they are more likely to buy your products and/or services — plain and simple. In this sense, you need traffic to ensure that steady sales come through, particularly if you offer your products or services online.
If you are looking for a way to increase website traffic and your sales, we have great news for you. We are going to break it down and explain how you can get more traffic to your website.
In this piece, we are going to go over eight ways that you can take your website traffic to the next level. – So . . . READ ON!
Search Engine Optimization is an important factor to people who run websites. In that sense, it is also essential to business owners.
SEO involves targeting specific keywords on your page and in the content. Let’s say you own a pet store. You may want to use words like “pet stores,” “pet stores near me, and “best pet stores.”
As you use these keywords, Google algorithms rank your website based on the relevance of these words. The better you rate, the higher you appear in search results. And gives you and increase website traffic.
Your goal should be to make it to the first page. That way when someone searches for your business, products or services they find you.
The keywords you pick, make all the difference.
Even better . . . you might want to check out “Smart SEO” at the bottom of this article.
The next tip to increase website traffic involves setting up an email marketing list. You should add an option to enroll customers or potential customers in your email list.
It may be slow at first, but once you build up a steady email marketing list, you will find that traffic to your page will increase.
You can offer customers special deals for signing up or encourage them to sign up by offering future promotions.
The best way to get people to sign up for your email marketing list is by offering something of value for free. It can be an ebook, a sample product, tips, almost anything.
One of the best places to offer that are on your blog pages.
Invest in a Blog
Your website can be key to reaching new customers and keeping referrals coming. It is important to keep them informed and offering valuable information.
Consider starting a blog. When you have a blog with compelling content, you will draw people in.
Combining your blog with SEO techniques, when done right, (which is something we do for our clients) can be powerful. It can drive your website to the top of the search engine results.
The content you post should be consistent. The posts should be deep, meaningful, and relevant. The content must be related to your niche and focused on your target customers.
Back to the pet store example, you may want to write articles that talk about dog health. You could cover any topic relating to small pets like cats, dogs, rabbits, and so forth.
People looking for this content will find your blog and will increase website traffic significantly.
Find Influential People
It doesn’t matter what niche you operate out of, there is someone influential just a few clicks away.
These people are likely to have thousands, if not tens of thousands of followers. You can use this to your advantage.
Consider getting in touch with these influential people. Formally introduce yourself and explain what you do.
Tell them that you admire their work and that they are an inspiration to you. Make them feel important.
Once you have established a rapport, ask them if they would be interested in sharing your content on their social media pages.
This tactic will allow your content to be visible to the thousands of people following the influential person.
Step Up Your Social Media
In this day and age, you need to have social media accounts linked to your business. If you haven’t done so yet, make new accounts, specifically on Facebook and Twitter.
After your accounts are set up, it’s time to get to work.
Make sure you visit your social media page on a daily basis. Post and interact with your followers.
There are ways to get more followers on both Facebook and Twitter, some of which you will find in other posts on our blog.
But you can also use paid ads, or you could use good old fashioned adding and tracking potential customers.
Social media is a tool you NEED to use if you want to increase website traffic. Don ‘t neglect the power of your posts.
Take Advantage of Guests Posts
Guest posts are when someone writes a post on your blog, or you write a post on their blog. Regardless of what type of guest post you use — take advantage of the opportunity.
If you write a guest post on someone’s website, your page is getting exposure via their website. This tactic is particularly useful if the page in question is well known.
In fact, you will likely see a surge of traffic after your guest post goes up. On the flip side, if someone posts a guest post on your site, you are drawing their traffic to your page.
You may find that your traffic surges and potential customers come to you for your product because of the link.
This tip applies to social media, email, post comments, everything. Make sure that you are responsive to your customer/potential customers.
If people see that you are willing to go out of your way to answer others, they may decide that you are worth their time and effort.
They will find it admirable that you were willing to take the time to talk to them. They will refer you and that will increase website traffic naturally.
Make it a personal response — your visitor will appreciate it.
Hire a Professional
If you are looking at these tips and saying, “I just don’t have the time!” there is a solution out there for you. Professionals are available to help increase your traffic naturally.
These experts are a great asset and can increase website traffic significantly. They will help save you time, money, and energy.
Perhaps most importantly, they have experience in the field. They can help pinpoint your trouble areas and help you make the most of your company’s page.
Want to Increase Your Website Traffic?
You now have all the tools you need to bring more traffic to your website. All you have left to do now is put these tips in motion.
If you are considering hiring a professional to help you increase website traffic – We are available to help. We can dive in and make sure that you are attracting more customers from the right traffic.
You might want to check out our “Smart SEO Service” it combines many of the things we have spoken about here and a few more.
Interested in hearing more? – Check out the Video below – and find out how our Smart SEO works and have a special opportunity to chat with me directly.
You can contact us today, and we can help develop the perfect plan that matches your needs, and your budget.
Check Out this Video!
7 "Must Haves" to Succeed with Online Marketing!
4 Must Have's for Successful Internet Marketing.
Closing sales is more than just driving traffic to your Website.
❶ Does your Business have a Search Engine Strategy?
❷ Do you have an Automated Followup/Sales Process?
❸ Do you have Specific Sales Pages for your Paid Traffic?
❹ Have you Identified what gets your visitors to say YES to your business, products, or services?
Do You Have them All?
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About Gregory Falicia
I’m a writer, instructor, and a technically savvy marketer…
I focus on what I am good at:
Driving new leads to businesses.